Sarah Groves – Founder & Director
I’m a wellbeing practitioner specialising in fertility, maternity, and postnatal care. I am also the founder and director of Feel Good Norfolk, as well as a proud mother of two.
I’m deeply passionate about the power of community. I believe that when we come together, we can achieve so much more – not just for our own wellbeing, but for the people we serve.
My vision for Feel Good Norfolk is rooted in collaboration over competition. By amplifying our collective voice and sharing the incredible work being done across the county, we can raise awareness and make wellbeing services more visible, accessible, and valued.
Together, we are building a beacon of light for Norfolk – a place where people can easily find support, connection, and discover all the ways they can feel good.

Kristie Becker – Non Executive Director
I am thrilled to be part of the FGN board with my focus being to steer the venture in a positive direction offering support and guidance along the way. I care deeply about ensuring FGN has as much of a positive social impact as possible and hope to bring a calm, considered and wise approach to my role. I work full time in customer experience and product management for a community-driven non-profit and I look forward to bringing this experience to FGN.

Laura Roberts – Non-Executive Director
I’m deeply passionate about wellbeing, supporting independent businesses and helping others reach their potential, so I’m delighted to contribute to Feel Good Norfolk’s mission as a board member. I bring experience from both the corporate and small business worlds, along with a genuine passion for helping people and communities thrive. My aim is to offer insight, experience and balance to the role, keeping the wellbeing of our local community at the heart of every decision we make.

Gabriella Walker – Small Business Marketing Consultant
I’m Co-Founder of Coastal Media; a Marketing Consultancy specifically for small Norfolk businesses. Discovering yoga and the wider world of wellbeing has been one of the biggest turning points in both my life and business. The more I invest in personal growth, the more my business grows with me. A committed yoga lover and cold-water swimmer, I’m passionate about helping purpose-led businesses thrive.
I support Feel Good Norfolk with Marketing and PR; from email campaigns and content planning to finding new ways to drive people to the FGN website so more people discover your wellness business. I also run occasional Business Member workshops and support at retreat days, giving you practical, confidence-boosting tools to make marketing feel manageable.
Through Coastal Media I offer hands-on marketing support and training directly to small businesses. We also host free small business meet-ups, run workshops, and create spaces where local businesses can learn, connect and grow.

Natasha Collaretti – Admin Exec
I come from a diverse background in Project and Client Relationship Management, having honed my skills in both book production and the sportswear manufacturing industry. In these client-facing roles, I built strong relationships and worked closely with clients to ensure their needs were met and we had fun along the way.
Today, I leverage my experience to help businesses grow by supporting them to execute their wonderful visions and dreams. Although I am not originally from Norfolk, I now proudly call it home, drawn to the charm of Norwich and the stunning Norfolk coastline. I am thrilled to be part of the journey with Feel Good Norfolk, helping others embrace the tranquility of the countryside amidst their busy lives.
